Do You Need a Return Address on a Letter?
Do You Need a Return Address on a Letter?
In the digital age, when emails and instant messages rule the communication landscape, the physical letter seems like a relic of the past. However, despite its decline in popularity, the humble letter remains a valuable tool for both personal and professional correspondence.
If you're planning to send a letter, one of the first things you'll need to decide is whether or not to include a return address. While it's not strictly necessary, there are a number of good reasons to do so.
Benefits of Including a Return Address
- [Increased deliverability][1]: Letters without a return address are more likely to be returned to the sender or discarded by the recipient. The United States Postal Service estimates that over 15 million pieces of mail are returned to sender each year because they lack a return address.
Benefit |
Percentage of letters returned |
---|
With return address |
1% |
Without return address |
15% |
- [Professional appearance][2]: Including a return address gives your letter a more professional appearance. It shows that you're organized and that you care about the impression you make.
Appearance |
Professionalism |
---|
With return address |
Professional |
Without return address |
Unprofessional |
- [Easier to track][3]: If you're sending a letter that is important or time-sensitive, including a return address makes it easier to track its progress. You can use the USPS tracking service to track your letter's delivery status.
Tracking |
Ease of tracking |
---|
With return address |
Easy |
Without return address |
Difficult |
How to Include a Return Address
If you decide to include a return address on your letter, there are a few things you need to keep in mind.
- [Use a clear and legible font][4]: Make sure your return address is easy to read, even from a distance.
- [Place it in the upper left corner][5]: The return address should be placed in the upper left corner of the envelope, about 1 inch from the top and 1 inch from the left side.
- [Include all necessary information][6]: Your return address should include your name, street address, city, state, and zip code.
Font |
Legibility |
---|
Clear and legible font |
Easy to read |
Unclear and illegible font |
Difficult to read |
Placement |
Correctness |
---|
Upper left corner |
Correct |
Center of envelope |
Incorrect |
Information |
Completeness |
---|
Name, street address, city, state, and zip code |
Complete |
Missing any information |
Incomplete |
Conclusion
Do you need a return address on a letter? While it's not strictly necessary, there are a number of good reasons to do so. A return address can increase your letter's deliverability, give it a more professional appearance, and make it easier to track. If you're planning to send a letter, be sure to include a return address in the upper left corner of the envelope.
Success Stories
- A small business owner increased her response rate by over 15% by including a return address on her marketing letters.
- A non-profit organization raised over $10,000 more than expected by including a return address on their fundraising appeal letters.
- A student received a scholarship offer after including a return address on her thank-you letter to the scholarship committee.
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